REBEL BOOK CLUB
A home for those who are hungry to learn without going 'back to school’
Situation: Rebel Book Club, named “Instagram’s coolest book club” by The Evening Standard, has sporadic content approach with no prior use of paid advertising and wants to attract more members (founders and business owners) through social media.
Project services:
Facebook and Instagram advertising campaign for sales and traffic
Monthly content creation
Community management and reporting across Facebook, Instagram and LinkedIn
Project wins:
Facebook advertising campaign generated 2,598,807 impressions with a CPM of £1.60
Signed 366 new members across a 3-week Christmas campaign with a 69.5% conversion rate
“We started working with UNTAPPED because we wanted to test ads on social platforms and up our game on Instagram. The team quickly set-up a great campaign that started delivering positive results. As well as being super friendly and always ready to help, their key skill is their creative-tech mix. Fun, smart and a pleasure to work with.”